30 DAY PPC TURNAROUND
Reducing ACoS from 32% to 20%
A comprehensive 30-day campaign restructuring aimed at improving profitability and significantly lowering ACoS.
Brand & Product
A comprehensive 30-day campaign restructuring aimed at improving profitability and significantly lowering ACoS.
Background
The account was experiencing high ACoS (32.12%) with a total cost of $14,000.98. The objective was to immediately optimize ad spend and increase profitability within a 30-day window.
Performance Transformation
Before (32.12% ACoS)
After (20.84% ACoS)
Services We Provided
PPC Optimization
Restructured campaigns, optimized bids, and implemented negative keywords.
Ad Spend Efficiency
Cut wasted ad spend while focusing on high-converting search terms.
Sales Maintained
Kept strong sales momentum despite significant budget cuts.
Results Achieved
ACoS Reduction
Improved profitability in just 30 days
Spend Reduction
Cut ad spend from $14k to $5.6k
Purchases Maintained
Strong conversion volume at lower cost
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